AI Content Creation Archives - THE WRITE REFLECTION

How to Prove You’re Human (Without the Deliberate Typos)

August 13, 2026August 12, 2026 by Shari Berg

A frustrated woman sitting at her computer trying to prove she's human.

Remember when a typo could get you fired? Now it might be the thing that saves your job. That’s not a joke (or at least not entirely). A recent State of Brand article laid out the strange new logic now taking over marketing departments and newsrooms. Perfect, polished copy used to signal care. Now, it … Read more

When AI Came for Her Business, She Came for AI Instead

July 8, 2025July 8, 2025 by Shari Berg

Author Leanne Shelton sits on a couch smiling while holding her new book, "AI Human Fusion."

Remember when AI was supposed to be the future? That gleaming promise of efficiency and automation that would somehow make life easier for, well, everyone? Seems like we foolish, naïve humans may have jumped the gun a bit with that prediction. AI may be helpful in some instances. However, it’s also causing some real harm … Read more

AI Content Detectors: Claims VS Reality

August 20, 2024 by Shari Berg

Two hands are positioned on a white computer keyboard. The hand on the left is robotic. The hand on the right is human. The WRite Reflection official log of a W and R with a pen in the middle appears in between the hands.

Just last year, organizations were dropping their writers like hot potatoes to generate free content using AI tools. Entire marketing departments were getting the old heave-ho in favor of ChatGPT, Claude, Perplexity, and other generative AI. The love affair was brief. It didn’t take long to realize AI can’t replace skilled human writers. They began … Read more

AI-Generated Content: Friend or Foe in SEO

August 6, 2024 by Shari Berg

A robotic hand types on a laptop that shows the home page of a company called ExcelJet, which was the victim of AI content creation tools misused by an SEO agency.

Social media platforms are filled with AI content creation gurus singing the praises of tools like ChatGPT. They offer step-by-step instructions on how anyone can gain Google’s favor by following their guidance. Technically, some of their techniques work (even if just temporarily). One of the latest brags online is how easy it is to boost … Read more

5 Best Practices for AI Content Creation Tools

August 6, 2024 by Shari Berg

Computer code appears over a woman as she sits at a computer using AI content creation tools.

AI content creation tools like ChatGPT, Claude, and Google Bard took the spotlight in 2023. Content creators oohed and aahed about the benefits of using them to streamline your content marketing process. Since most entrepreneurs and small business owners value tools that save them time and resources, they quickly began harnessing the power of AI … Read more

How to Write a Book in a Weekend (And Why You Probably Shouldn’t Try It)

June 24, 2024 by Shari Berg

The cover of children's book Alice and Sparkle, which shows a young child with red hair and a smiling robot. The book includes AI content the author produced in a weeked.

Is it possible to write a book in one weekend? Sure, it is. Just ask children’s author Ammaar Reshi (although he probably wishes you wouldn’t). Reshi, a design manager at Brex, used popular artificial intelligence (AI) tools ChatGPT and Midjourney to create and publish a story called “Alice and Sparkle,” over a weekend in 2023. … Read more

Meet Your New Advisors: How AI-Language Learning Models Shape Expert Personas

June 13, 2024 by Shari Berg

Michael Goldrich, author of Too Many Hats, Too little Time

Everyone is talking about how to prompt AI for better content creation. At least that’s how it seems when visiting networking platforms like LinkedIn. You can’t scroll two clicks without landing on several how-to guides on the topic. Prompt engineers impart wisdom about how to get AI language learning models to do your bidding. Most … Read more