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user engagement

The Nick Power Effect: Leading LinkedIn’s Content Transformation

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A woman holds her cell phone. On the screen are the words "who is Nick Power" and the LinkedIn logo.

Remember when LinkedIn was just a place to park your digital resume? A static collection of job titles, education credentials, and the occasional “I’m pleased to announce” post about a new position? Those were the good old days. In recent years, LinkedIn has occupied this strange middle ground. No longer just a job-hunting tool, it … Read more

Transform Your Website: How Micro-Interactions Improve User Experience

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A Black woman wearing a business suit sits at a laptop fully engaged with website micro-interactions. The Write Reflection official logo of a W and R with a pen in the middle and a yellow circle around the outside appears on the laptop's back cover.

Ten to 20 seconds. That’s how quickly you must make a good first impression with website visitors. Fail to hold their attention, and you won’t get a second chance. They’ll be off to your competitors in search of more engaging content. Welcome to the fast-paced digital world, where attention spans are fleeting, and competition is … Read more